Souad Ahmad

Souad Ahmad is the Qualitative Research Specialist at SurveySaviors. Throughout her career, she has conducted numerous qualitative interviews and performed transcription, coding, and qualitative data analysis, contributing significantly to various academic research projects.

 

Souad holds a Bachelor’s Degree in Economics and a Master’s Degree in Financial Economics. She is passionate about interviewing, which allows her to explore the complexities of human experience and behaviour. Her enthusiasm for analysing interview data enhances her ability to uncover profound insights from these conversations, transforming them into practical knowledge that informs projects and advances understanding of key issues.

 

With a robust background in qualitative methodologies, Souad excels at capturing and interpreting rich data that leads to informed decision-making and impactful research findings. At SurveySaviors, her expertise ensures that comprehensive and practical insights are delivered, leveraging the depth of qualitative analysis to benefit clients and the broader research community.